Why is it we focus so much on goals in the month of January? What is the goal of setting goals? January is that natural part of our annual cycle where we spend time evaluating. We consider all our triumphs and missed opportunities, all the areas where we excelled as well as those where we fell short. Our end of the year analysis then creates a list of "to do's and not to do's" for the new season.
At Integrus, we do this individually as well as corporately. One of our goals is to stay streamlined and simple, focusing on delivering quality content and impactful coaching. We then take it to the next level by defining "one word" goals. These simple one word goals are wrapped in layers of activity necessary to attain, but the "one word" keeps our focus on the desired outcome.
One of our company goals is MOMENTUM. We want to see the lives of people in positions of leadership changed. We want that change to impact the lives of church members and employees. We want to see the ripple effect of that effort. What will create that momentum?
Inspiration, innovation and activation.
Our desire to grow and impact lives creates an enthusiastic work ethic, a desire to go the extra mile, to think of creative and more effective ways to serve others. It is fueled by commitment, a willingness to risk and initiate, to persevere. Each day of monumental effort creates the steam to power the train. Each day of shoveling coal into the furnace will create the energy needed to move the train faster and more powerfully down the track. We stay focused on the activities that naturally create momentum.
This brings me back to the original question. What is the goal of setting goals? We believe it goes back to recapturing any momentum lost during the past season, or finally deciding to create the momentum necessary to achieve goals you have for yourself.
Here is an interesting twist to goal setting: Have you ever considered the idea of goals versus roles? In other words, what roles can you play that would deliver the greatest level of impact on your own life and in the life of your organization?
We believe there are three ways to impact an organization. You must first be a PERFORMER, then a LEADER, and ultimately a MULTIPLIER. If you focus on the activities necessary to excel at each of these progressive layers, you will look back on this year with joy and satisfaction.
PERFORMERS reach desired outcomes. They meet sales quotas, create the programs, sell the products, and deliver outcomes. Much like an athlete, they put numbers on the scoreboard. Whatever your "numbers" looks like, we all want to look back at the end of the year and see that we were a valuable teammate.
High performers can then become LEADERS. They not only perform at a high level but begin influencing others as well as the organization. They lead by example. They set the pace. They create and innovate. They shape policy. They rise the tide of performance within an organization.
The final layer of a top performer is someone who becomes a MULTIPLIER. This is the person who puts up "numbers", who has set the course for an organization, who has encouraged and inspired others and then ultimately duplicates those behaviors in others.
That is what momentum looks like. You have individually performed, you have influenced others to perform and you have helped others do the same. Multipliers experience maximum momentum! It's a satisfying journey of hard work, accomplishment and impact.
Over the next year, let's take this journey together. Each week lets take a look at the skills and behaviors that will help you increase individual performance, organizational impact and ultimately the opportunity to multiply those efforts.
Lets get your train rolling!